Welcome to Morgan McKinley's brand new and exciting Marketing Matters series. In this series, we will be discussing specific topics surrounding marketing in financial services, trends and predictions in 2017, insights from leading subject matter experts and more.
Helen den Held is a Head of Communications and Executive Coach who currently works at GE Capital’s Working Capital Solutions business. She is responsible for defining and executing their global corporate and internal communications strategy alongside the Senior Leadership Team.
Anne-Marie McConnon, BNY Mellon’s Chief Marketing Officer - International, and previous winner of Marketer of the Year award, with her team winning Marketing Team of the Year (amongst other accolades) at the Investment Week - Investment Marketing & Innovation Awards.