Senior PR & Public Affairs Manager

Competitive
Permanent
Maidenhead
10 Feb 2020
BBBH753031

Senior PR & Public Affairs Manager - EURISA

Senior PR & Public Affairs Manager - EURISA

Location - Maidenhead

Salary - Competitive

My client are currently recruiting for an experienced PR & Public Affairs Manager for an exciting new position within their company based in Maidenhead and will be responsible for maximising and leveraging earned media to drive the success of brands across the region. This requires defining strategy & coordinating the execution across the region with regards to consumer PR and influencer management.

Key responsibilities

  • Developing consumer PR & influencer strategies & initiatives
  • Ensure strong & consistent brand stories and content creation
  • Supporting the marketing and sales objectives for the brand
  • Select, oversee & manage PR agencies
  • Set consumer PR & influencer KPI's
  • Coach senior leaders on delivery of messages
  • Identify & anticipate issues & work with appropriate functions to counsel management on reputation/business impact and influence the decision making process
  • Execute consumer PR and influencer programs to drive earned media in the UK
  • Represent the brand at industry association meetings
  • Engage regularly with division level senior executives on matters relating to external affairs

Key experience

  • Strong experience in external communications with a deep understanding on how to use story telling & media relations to enhance reputation
  • Solid demonstrable understanding of the digital landscape as part of the overall marketing mix, including experience in influencer marketing particularly high profile influencer management
  • Proven written, verbal and problem solving skills and demonstrated success in developing and executing communications that impact reputation
  • Strong critical thinking skills
  • Experience overseeing PR agencies and leading cross functional workshops

There will be travel involved in this role so flexibility around this is crucial for this position

Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative.

BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.

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