Marketing Manager

Competitive
Contract
London
21 Aug 2019
BBBH739536

Our clients Business Marketing team is actively seeking an experienced marketing professional to support with operationalising, nurturing and optimising the UK's marketing strategy

As a London-based Marketing Manager you will be responsible for executing against a strategic marketing plan, with a key focus on amplifying our messages through partnerships and paid media

You will be the go-to person for UK Marketing team on channel deployment, ensuring that all activity has been scaled, driving efficiency and identifying actionable insights & will be responsible for establishing the best practice development and implementation of digital UK industry marketing efforts

Key Responsibilities

  • Amplifying our messages through partnerships and paid media
  • Commercial partnerships
  • Take control of the established commercial partnerships
  • Collaborate with cross functional teams to bring campaigns to life
  • Own and manage all aspects of campaign amplification
  • Design and implement test plans to understand drivers of response and value
  • Optimise campaigns in real time and report back to the business on results and making recommendations
  • Work with copy writers and designers to build digestible high performing content
  • Reviewing open metrics & making recommendations to strategy as apprioriate
  • Vertical & Programs Marketing Support
  • Develop and execute selected programs spanning content development, promotion and event delivery

Skills & Qualifiactions Required

  • Digital marketing experience that demonstrates knowledge of industry conversation
  • Strong organisational and event/project management skills
  • Skilled when it comes to working cross-functionally and building relationships with key stakeholders as well vendors and creative agencies
  • Ability to think both creatively and strategically while effectively prioritising initiatives and collaborating with key stakeholders
  • Self-starter and hard worker
  • Experience using excel for reporting and analysis with strong business acumen and quantitative analytical skills
  • Experience developing and managing consumer marketing programs in an integrated marketing environment
  • Demonstrated capacity to communicate complex, large-scale concepts or deep dive analytics clearly and simply
  • Comfortable communicating with a variety of audiences, including both technical and consumer

Morgan McKinley is acting as an Employment Agency in relation to this vacancy.

Please note that any references to salary or pay rates in this advertisement and in the salary refinement section are indicative only and should only be used as a guide.

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