Customer Marketing Manager

£300 - £350 pd
Contract
Reading
09 Jul 2019
BBBH735710

Customer Marketing Manage

Role: Customer Marketing Manager

Location: Reading

Contract: 6 months

You will operate in a multicultural virtual team and report directly to the Customer Marketing VP.

Strong influencer and relationship-building skills, great determination and drive, and excellent execution skills are required to ensure that you can deliver high return marketing plans and strategies.

You will be part of a brand-new team that has a very exciting challenge ahead of us.

Responsibilities:

  • Form direct relationships with customers and orchestrate the various customer-facing teams
  • Develop customer insights and understanding
  • Work closely with customer success to better understand our customers adoption/retention
  • Define a customer communication plan
  • Define the plan, assets and scheduling
  • Maintain customer relationships and oversee execution
  • Provide KPIs and communicate internally
  • Develop local initiatives to build a customer community
  • Customer Advocacy & Content Map: Customer References Stories + Videos program, Asset Library with up to date Relevant Content (TOFU/MOFU/BOFU)

Qualifications:

  • Deep knowledge of Marketing and Sales disciplines and processes with a focus on Modern Marketing practices (Social Media, Digital/web, SEO/SEM, Marketing Automation, Content led Marketing, Inbound, Personas, Buyers journey, integration)
  • Spokesperson, Strong written and verbal communications skills in English. Knowledge of other languages would be helpful, especially Arabic or French
  • A strong track record driving pipeline and awareness in the EMEA Enterprise SaaS market i.e. in a subscription business model
  • Data Driven and analytical
  • Knowledge of Enterprise Applications in the Cloud and the way to successfully market it
  • Knowledge of the use of social media for pipeline generation, engagement & awareness
  • Budget & Project Management skills
  • Ability to navigate large, complex & matrixed organisations
  • Seniority to address Executives within the account

Minimum Qualifications:

  • 5+ years of marketing experience
  • Customer facing activities
  • Degree/Diploma in appropriate discipline (or equivalent)

Morgan McKinley is acting as an Employment Agency in relation to this vacancy.

Please note that any references to salary or pay rates in this advertisement and in the salary refinement section are indicative only and should only be used as a guide.

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